Shirra Smilansky
Jack Daniels Bring Nashville to Stoke Newington
In the early 1900s, Jack Daniel was inspired by the bars he saw in Nashville – ranging from questionable joints to fine establishments –...
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Shirra Smilansky
Oct 15, 20191 min
The One-Stop Hub Of London Cocktail Week
During October the capital’s best bars, mixologists and drinks vendors opened their doors or take up home in the Cocktail Village at the...
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Shirra Smilansky
Oct 14, 20191 min
A Personalised Journey Through Flavour
Who could say no to a cocktail prepared by one of the world’s leading mixologists? And not just any old cocktail, one perfectly matched...
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Shirra Smilansky
Oct 7, 20191 min
The True Colour Of Blue With Innocent
Innocent sparked a debate on Twitter with their newest smoothie 'Bolt From The Blue' after sharing a picture of the product in April....
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Shirra Smilansky
Oct 2, 20191 min
Patagonia serve up Activism For Breakfast
Offering visitors the chance to “learn how to make a positive difference”, Patagonia created the Action Works Café. The company have been...
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Shirra Smilansky
Sep 30, 20191 min
The Science Of Light And Sound
Ikea created a “one of a kind walk-through experience” using their new Sonos Symfonisk speakers. Inviting guests on a journey through the...
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Shirra Smilansky
Sep 27, 20191 min
The 'World’s First Holographic 5G Ad'
Giving us an exciting glimpse of the future, at the end of summer Three UK unveiled the world’s first holographic 5G ad to celebrate the...
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Shirra Smilansky
Sep 23, 20191 min
Issey Miyake Bring Their Bags To Life
In September, Bao Bao Issey Miyake presented “BAO BAO VOICE”, an interactive, multi-sensory event demonstrating the playful nature of the...
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Shirra Smilansky
Sep 17, 20191 min
Taking Fashion Further Than The Catwalk
Another LFW, another Anya Hindmarch installation. This time she created Post Box Maze inside Brewer Street Car Park. Inspired by M. C....
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Shirra Smilansky
Sep 15, 20191 min
Waste Not, Want Not
We’re all guilty of chucking leftover ingredients found at the back of the fridge out. To highlight the extent of this food waste...
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Shirra Smilansky
Jun 25, 20191 min
Hello Happy House
On a sunny Friday afternoon we ventured down to Shoreditch for Benefit Cosmetics 'Happy House' activation. The all-pink pop up brought to...
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Shirra Smilansky
Jun 24, 20192 min
Popping into the Haig Club 'House-Party'
We headed down to 19 Greek Street to experience an elegant house party organised by Haig Club where all traditional whisky rules were to...
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Shirra Smilansky
Feb 16, 20181 min
Experiential Marketing Book Launch Party
If you are going to be in London next week Wednesday 21st Feb, do let us know if you'll be free to join us at my book launch party? The...
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Shirra Smilansky
Feb 12, 20181 min
Digital Experiences and the Accelerating Rate of Change
The ascension of artificial intelligence (AI), robots/bots and personalization driven by data have spurred one of the key creative...
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