Giving us an exciting glimpse of the future, at the end of summer Three UK unveiled the world’s first holographic 5G ad to celebrate the launch of its high speed 5G Broadband. In collaboration with some of the UK’s hottest new talent - whose careers have been shaped by the internet - the event promised to bring to life the impact of Three’s ‘real 5G’*, as well as the possibilities of advertising and entertainment together.
Set on London's Southbank, the content took four internet stars and turned them into supercharged CGI avatars, in a mind-blowing new 5G world. Would the content have us feeling even more electrified? Read our post-event analysis to find out.